Social Media Category
Company culture is a lot like meetings and memos: it’s an inescapable, and inevitable, part of the employee (and candidate) experience. But with the rise of social media, virtual employees and global teams, new business paradigms mean that when it comes to communicating culture, it’s anything but business as usual. At its core, every company’s “culture” […]
Keep your lead short and go straight to the content. 1. Be Pithy: people eat up inspirational bullshit like quotes about leadership, Ken Blanchard self-help stuff and anything that looks like it belongs on a Successories mug, circa 1989. 2. Be Snarky: Per the first point, there’s too much saccharine sweetness on Twitter already. And someone […]
There’s an entire cottage industry of consultants, analysts, prognosticators and gurus out there with the sole raison d’etre of forecasting the future of talent acquisition and what businesses need to do to today to more effectively compete for the top talent of tomorrow. Of course, this speculation is about as exact a science as phrenology, […]
A couple years ago, I thought that social media, at least when it came to HR and recruiting, was an online bubble bound to burst quicker than you can say Second Life. After all, HR professionals tend to suffer from stasis, and that’s slowed the growth of social media somewhat, but not the increasing awareness […]
What is the top driver for worker engagement, satisfaction and employee retention? Numerous studies show that an employee’s relationship with their immediate supervisor or manager is key, a correlation that’s even more pronounced in the burgeoning ranks of the Gen Y workforce.
My very first business trip ever, I went to Atlanta for the National Black MBA Association annual event, thrilled by the prospect of a transcontinental flight crammed in coach, a non-nondescript high rise hotel room and a 40 dollar a day per diem – a pretty sweet deal, I thought, considering I was completely unqualified. […]
In his keynote presentation at the 2012 HR Technology Europe Conference in Amsterdam, Across Technology CEO Peter Hinnson discussed the concept of “the new normal,” and the impact of the “consumerization of technology” on the constantly evolving world of work. While the jury’s still out if “consumerization” is an actual word (although dictionaries can’t possibly […]
Walking onto a trade show floor is like walking into a Moroccan bazaar, a myriad of vendors promoting every ware imaginable, from the esoteric to the mundane, to passersby running the gamut from deep-pocketed pashas (your Fortune 500 buyer) to penny-begging thieves (think: start-up sales guys).
Contrary to popular belief, not every big company is putting big bucks into spreading their brand and employer message via social media at work. Most corporate social media functions have limited headcount, time and resources dedicated to social networks, demanding low-cost, innovative approaches for attracting and driving social media engagement, both current and potential. That means […]
When creating a social media recruitment strategy, there are 3 critical considerations every employer or talent organization must address directly and comprehensively. The good news is, you already know the answers to these crucial questions, and while unique to every company, recruiter and job opportunity, those answers provide a strategic, measurable framework for social recruiting […]