OpEd Category

Original Content.

I haven’t posted content here the last couple weeks, so while I was thinking about reposting one I actually liked from the corporate blog this week, I would crank out original content, instead. See, kids, original content is basically cocaine for digital marketers, and rather than ruin my search results by reposting stuff I own the […]

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Talent Hacks.

As someone who gets to cover the glamorous and exciting world of HR and recruiting for a living, it might surprise you to learn that while I’m a professional writer, I can’t say B2B blogger made the list of things I wanted to be when I grew up. Back in the day, blogs didn’t exist, […]

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High Times.

I go to a bunch of HR conferences, and all of them, unilaterally, have one common item on their respective agendas: drinking. Whether that’s in the guise of a “networking event,” a “cocktail reception” or the many ancillary vendor-sponsored parties which inevitably occur with every show, the social component of every conference (and the most valuable […]

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Tell Me About A Time When You Didn’t Suck at Interviewing.

At its core, recruiting is more or less an exercise in making a good first impression; from the 6-8 seconds the average recruiter (if such a thing exists) spends reviewing a resume to the reported 35 seconds job seekers spend, on average, reading an online job description, making an immediate impact is imperative for both […]

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Refer Madness.

Here’s the thing; as sexy as we make social out to be, and as much emphasis as we put on concepts like talent communities and targeted content, the fact of the matter is that what’s new and what’s next isn’t always the most effective when it comes to generating results. In fact, according to the […]

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