“I do this for my culture, To let them know what my peeps look like when we roll in a Roadster. Show them how to move in a room full of vultures; Industry is shady, it needs to be taken over.”
We all understand the inherent importance, and strategic value, of company culture, particularly as relates to recruiting and retention; talking about the inherent importance this amorphous, ambiguous and largely subjective catch-all has become reduced to a tired corporate cliche, and an even more maudlin talent acquisition aphorism.
Company culture, supposedly the end-all be-all of recruitment marketing and employer branding, the single most critical competitive differentiator when it comes to attracting and hiring top talent, is one concept we all agree is important.
The problem is that as much as recruiting and HR professionals talk about company culture, very few companies actually know how to define their company culture, much less screen and select candidates against it. “Culture fit” has become a ubiquitous hiring consideration in today’s world of work.