Archives
Behind the Buzz: Video Interviewing
Posted on October 18, 2013 Leave a Comment
I had to write a post on video interviewing, because somehow, this has become an integral part of HR Technology, and that’s the beat I pretty much cover. And I’ve been hearing for two years how my skepticism can be overcome, how I just don’t understand the technology behind video interviewing (really complicated) or some […]
Hitting the Deck: The Problem with Powerpoint
Posted on September 18, 2013 1 Comment
It’s a widely cited fact, and to me, an unbelievable one: most Americans cite their biggest fear, by a wide margin, as speaking in public. Beyond the incredible insularity and egocentrism of this perspective (because Raiders fans, Bill O’Reilly and clowns do not, apparently, crack the top 10, and I find these infinitely more terrifying). But apparently, […]
This Form Is To Get Your Information To Give To Our Sales Guys
Posted on July 19, 2013 Leave a Comment
Note: I’ve written a lot of landing pages in my time. And while the text may change, the subtext remains the same: Thanks for clicking that display ad. You’re in the .002% of impressions that actually convert, sucker. Not only did you use the same really obscure search term our SEO people told us we should […]
How To Create A Blog Post in 10 Easy Steps
Posted on July 11, 2013 2 Comments
There are a few common misperceptions when it comes to creating blog content. Contrary to popular belief, you don’t need to be a writer to blog, nor do you need to actually have anything to say. After all, you’re creating digestible, disposable content that’s probably going to get skimmed. That is if anyone actually reads […]
Marketing for Recruiters: A Handy Dandy Guide
Posted on April 12, 2013 Leave a Comment
There’s an entire cottage industry of consultants, analysts, prognosticators and gurus out there with the sole raison d’etre of forecasting the future of talent acquisition and what businesses need to do to today to more effectively compete for the top talent of tomorrow. Of course, this speculation is about as exact a science as phrenology, […]
Social Media Tool Time
Posted on January 20, 2013 Leave a Comment
What is the top driver for worker engagement, satisfaction and employee retention? Numerous studies show that an employee’s relationship with their immediate supervisor or manager is key, a correlation that’s even more pronounced in the burgeoning ranks of the Gen Y workforce.
Snark Attack 