content | Snark Attack

Word Count.

Posted on April 18, 2017 3 Comments

I haven’t written on this site for quite some time; normally, I go through the motions of cross posting content from Recruiting Daily, which gets all my original content since, well, they pay my salary, but recently that platform has become ubiquitous enough where it seems a bit redundant these days. The truth of the […]

A Template for Boring B2B Blog Posts.

Posted on July 30, 2015 2 Comments

So, you want to write a B2B blog? While it sounds like a lot of work, in fact, it requires little more than following a few simple rules to make sure that you say stuff without saying anything, never offend a client or customer even a little tiny bit, and trying to push a product […]

Only Fools, Horses and One Lost American: Reverse Imperialism, Recruiting and #RecFest2

Posted on July 15, 2015 2 Comments

Last week, I went to London to talk about creating killer recruiting content at RecFest (that’s #RecFest2 on Twitter). I don’t normally write event wrap up posts, but I kind of feel like I’d be a hypocrite if I didn’t, considering the topic, and the fact that I talked a ton about blogging. While I gave […]

Talent Hacks.

Posted on April 29, 2015 1 Comment

As someone who gets to cover the glamorous and exciting world of HR and recruiting for a living, it might surprise you to learn that while I’m a professional writer, I can’t say B2B blogger made the list of things I wanted to be when I grew up. Back in the day, blogs didn’t exist, […]

You’ve Probably Already Read This Already.

Posted on January 29, 2015 4 Comments

One of my contributors recently complained, after about six months of blogging, that it was becoming increasingly difficult to say things about recruiting that they hadn’t already said before. I couldn’t agree more. My friend Maren Hogan wrote a great post yesterday about how so many blog posts are more or less redundant, since they’ve […]

Penny Dreadful: How To Stop Sucking At Storytelling

Posted on October 28, 2014 1 Comment

They tell me that a lot of people have been asking about my session at the Social. Sourcing. Talent. (#SST2014) conferences, “Using Your Blog To Tell Your Story.” So, they asked me to write a post on it. No pressure. But it’s kind of hard to write a promotional post for a topic with that […]

Recruiters: The Real Brand Ambassadors

Posted on June 10, 2014 10 Comments

I think a lot of my work was inspired by Punk Rock HR, which was the only recruiting related blog I actually read when I was actually recruiting; I didn’t want some pedantic professional “thought leadership” in the few minutes I had between meetings, interviews and phone screens. The reason I loved that blog – and […]

On Starting A Career

Posted on June 2, 2014 Leave a Comment

LinkedIn seems to be pimping this #IfIWere22 thing kind of hard, which is cute, considering that basically puts this retrospective series already out of the most desired online demographic. But for those Golden Girls aficionados, 60 Minutes enthusiasts and Murder She Wrote fans who think that LinkedIn is, in fact, a social network, 22 sounds like […]

Why Blogging Best Practices Are BS

Posted on March 4, 2014 Leave a Comment

Paris Syndrome is a psychological disorder, clinically proven, that, while rare, presents itself in very specific situations: almost unilaterally, it affects Japanese tourists visiting Paris, hence its name (although, occasional cases have been documented in Florence). In many cases, these tourists report to having either full blown panic attacks or outbursts of pure mania, visual […]