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Marketing for Recruiters: A Handy Dandy Guide

There’s an entire cottage industry of consultants, analysts, prognosticators and gurus out there with the sole raison d’etre of forecasting the future of talent acquisition and what businesses need to do to today to more effectively compete for the top talent of tomorrow. Of course, this speculation is about as exact a science as phrenology, […]

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How Recruiters Read Resumes

Let me be clear: I actually admire those who have figured out a way to monetize providing services to the unemployed. Most marketers would probably, conducting a SWOT analysis, point to the fact that categorically, those without jobs who are “actively looking” likely lack disposable income. But, you see, that’s capitalism in action.

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Social Media Can’t Fix What’s Broken

A couple years ago, I thought that social media, at least when it came to HR and recruiting, was an online bubble bound to burst quicker than you can say Second Life. After all, HR professionals tend to suffer from stasis, and that’s slowed the growth of social media somewhat, but not the increasing awareness […]

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Social Media Tool Time

What is the top driver for worker engagement, satisfaction and employee retention? Numerous studies show that an employee’s relationship with their immediate supervisor or manager is key, a correlation that’s even more pronounced in the burgeoning ranks of the Gen Y workforce.

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My HR Technology European Vacation

In his keynote presentation at the 2012 HR Technology Europe Conference in Amsterdam, Across Technology CEO Peter Hinnson discussed the concept of “the new normal,” and the impact of the “consumerization of technology” on the constantly evolving world of work. While the jury’s still out if “consumerization” is an actual word (although dictionaries can’t possibly […]

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