Archives

We Want Eazy: Recruiting Doesn’t Have to Be Hard.

Recruiting is never easy, but for some reason, many talent acquisition professionals make it somehow much harder than it really needs to be. The fact that recruiters inherently work in silos and are largely forced to figure out the intricacies of talent sourcing and screening independently means that we tend to all make the same […]

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Our Employer Brand Is Crisis.

I can’t really say I miss my days in PR with any sort of nostalgia, nor do I think of it fondly – in fact, in retrospect, it kind of sucked. So, why do I bring all of this up? Well, recently, one of my friends forwarded me an article in the Boston Globe with the […]

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No Can Write? No Problem. This is Marketing!

Writers gonna write. Marketers gonna “content market.” What up now, thug?

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Not Afraid: Marketing for HR.

“I attempt these lyrical acrobat stunts while I’m practicing that I’ll still be able to break a motherf-ing table over the back of a couple old ladies and crack it in half, only realized it was ironic … after the fact.” – Eminem, Rap God One of the most overused and hackneyed clichés in the […]

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April Fools: Why Elevated Careers Is A Joke.

  The first time I heard eHarmony was making a jobs play was all the way back in the Summer of 2013; I even pushed back a flight home from SHRM to attend an ancillary conference where Dr. Steve Carter, eHarmony’s Chief Data Scientist, was speaking about using their matching software for recruiting for the […]

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