Our Employer Brand Is Crisis.

I can’t really say I miss my days in PR with any sort of nostalgia, nor do I think of it fondly – in fact, in retrospect, it kind of sucked. So, why do I bring all of this up? Well, recently, one of my friends forwarded me an article in the Boston Globe with the […]

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No Can Write? No Problem. This is Marketing!

Writers gonna write. Marketers gonna “content market.” What up now, thug?

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