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Transforming Recruitment Marketing: From Data to Insights
Posted on November 26, 2025 1 Comment
The article critiques traditional recruitment marketing practices that rely on spreadsheets, arguing they fail to provide meaningful insights. It highlights inefficiencies in recruitment strategies and emphasizes the need for data-driven approaches using advanced analytics. A webinar is promoted to guide professionals on leveraging AI for effective recruitment marketing metrics and improving hiring outcomes.
Video Interviews Evolve: Zoom’s Strategic Move with BrightHire
Posted on November 18, 2025 Leave a Comment
On the surface, this looks like a clean story: Zoom wants to deepen its hiring workflows, and BrightHire has already built a strong interview-intelligence layer on top of Zoom’s infrastructure.
Under the surface, it’s a survival strategy for a meeting platform that knows the meeting itself has become a commodity.
AI or Alibi: Judgement Day for Knowledge Workers?
Posted on October 30, 2025 2 Comments
Let’s start with the obvious. Amazon cutting 14,000 jobs barely scratches the surface of its 1.6 million-strong workforce. At face value, that’s not a labor market disaster. It’s a headcount hiccup. Do the math. If one Amazon-sized layoff doesn’t move the macro needle, what would? Try 20.
That’s roughly 280,000 jobs. Sounds like a lot, until you realize that between Salesforce, Microsoft, Google, Dell, and every Series D startup that blew its runway on kombucha fridges, we’re already halfway there.
Spin Cycle: How Recessions Reshape Talent Acquisition Strategies
Posted on October 1, 2025 3 Comments
If the last recession taught us anything, it’s that recruiting is the first to get cut and the last to get forgiven. But it also taught us that recruiting is not only resilient, it’s also down times that determine who wins (and loses) top talent when the next upswing occurs.
Analytics Anonymous: The 7 Steps to Talent Intelligence Transformation
Posted on September 25, 2025 3 Comments
Let’s talk about the real reason your hiring strategy isn’t working.
It’s because you have no idea what’s actually happening in your funnel, and worse, you’ve built an entire process on data you don’t even trust (or in many cases, even capture). That’s where talent intelligence comes in.